Digital Signage

A Unique Way to Fund Your In-Store Digital Signage and Move into the Digital World

While digital menu boards have their benefits, they also have their costs. Digital menu boards may have a high upfront cost, and the initial investment can make it difficult for stores to make the jump and switch from their static menus into the digital world. Even though stores will achieve a 5% to 15% increase in their food sales after making the switch, it can take some time to make…

My Experience as a Millennial Consumer

When I came to work for Abierto Networks 4 months ago as a Graphic Designer and Marketing Specialist, I was looking to bring a young perspective that would round out the Abierto creative team. I have been creating advertisements for convenience stores that help them capitalize on upsell and cross-sell opportunities. As a millennial and therefore a target consumer, I am very aware of other marketers aims to find out what…

FDA MENU LABELING

NACS FILES MENU LABELING COMMENTS

As orginally reported in NACS Together with SIGMA, NACS emphasized the unique nature of convenience stores and gas stations in their comments to the FDA. August 3, 2017 ​WASHINGTON – Yesterday, NACS and the Society of Independent Gasoline Marketers of America (SIGMA) filed their comments on menu labeling with the U.S. Food and Drug Administration (FDA). “The Final Rule contains significant flaws, many of which stem from that fact that the regulations…

FDA Menu Labeling

House Committee passes updates to FDA Menu Labeling

Many industry groups and retailers were pleased to see The Common Sense Nutrition Disclosure Act (introduced to the House Energy and Commerce Committee in January) pass a Committee vote with bipartisan support.  The HR772 bill  will now be advanced for a full House vote and has the support from industry groups such as NACS, NAG and FMI. The bill looks to amend the FDA Menu Labeling mandate with easements such as the interpretation…

roller grill items

Comparing Convenience Store Marketing Efforts: Roller Grill Menus

This past May I graduated from the University of New Hampshire and began my first post grad position as a Business Development Rep for Abierto Networks. For the past two months, I have learned a lot about convenience store marketing. Store layouts, product advertising and use of digital signage are all items that I now notice when I walk into a C-store.  As part of my millennial make up, my…

FDA Menu Labeling Comment Period Extended

As we posted on our blog last month, the FDA extended the compliance date of the Menu Labeling Regulation to May 2018 and introduced a 60-day comment period. Yesterday, June 29, the FDA announced that it will extend the 60 day comment period an additional 30 days. Abierto encourages all retailers to take advantage of the comment period, especially those retailers who find value in the suggested changes by the Common Sense…

In-Store Digital Monitors – Does Size Matter?

Remember the days when we agonized over “moving up” to a 32” monitor for a store’s menu or advertising screen? Today, we look at those 32” devices and wonder how we were ever able to use them in stores. In the 7 years Abierto has been tracking digital monitor demand, we’ve seen our most popular screen size nearly double to the new 55” and 65” models we sell today. Drivers…

FDA Menu Labeling

8 Ways Common Sense Nutrition Disclosure Act could amend Menu Labeling

The FDA will begin enforcing the Menu Labeling Mandate on May 7, 2018. However, there are interested parties calling for amendments to the mandate as it is written today. The Common Sense Nutrition Disclosure Act aims to amend the current mandate in the following 8 ways: A retailer can provide calorie information in a format that is most appropriate A retailer can use a website or app to display nutritional…

FDA Menu Labeling Delay & 60 Day Comment Period Open

As we posted on our website last week, the FDA published an Interim Final Rule (IFR) that extended the compliance date of the Menu Labeling Regulation and introduced a 60-day comment period. This news was welcomed by most in our industry as many retailers are still working towards compliance with the regulation. As part of Abierto’s “FDA Menu Labeling Regulatory Update” at the CSP Foodservice Forum held May 3rd to…