Study: In-store messaging is top reason shoppers buy items not on lists Despite a shopping list being a tool to stay on budget and eliminate unnecessary purchases, research shows that nine out of 10 shoppers still buy items not on … Continue reading →
Well-Off, Educated and Tech Savvy: The New Couponer Constance Atkinson, a 20-year veteran of couponing, estimates that she saves more than $1,000 per year by scouring the newspaper for deals. Atkinson, a Brooklyn resident, and other bargain-seeking consumers fueled a … Continue reading →
By 2016, mobile coupon redemption rates could reach 8% globally as more North American and Western European users get onboard. HAMPSHIRE, U.K. – A new report from Juniper Research suggests that the global redemption rate of mobile coupons will average … Continue reading →
-Research Examines Popularity of “Group-Buying Sites”, Location-Based Apps- From Shop.org: http://www.shop.org/press/20110527 Washington, May 27, 2011 – Shoppers are willing to interact with retailers through a variety of social networks and retailers have limitless opportunities to capitalize on the momentum, according … Continue reading →
By Amy Gahran, special to CNN Editor’s note: Amy Gahran writes about mobile tech for CNN.com. She is a San Francisco Bay Area writer and media consultant whose blog, Contentious.com, explores how people communicate in the online age. (CNN) — … Continue reading →
As seen in: CSP Daily News, July 7, 2011 Coffee, dispensed beverage consumers are high-frequency buyers; represent 68% more visits HOUSTON — Getting a cup of coffee or another dispensed beverage is the single-minded mission of many high-frequency convenience store … Continue reading →
A new study finds that reward cards might not work for some companies. TORONTO – Most companies view loyalty programs as a way to keep current customers coming back again and again. But a new study discovered that reward cards … Continue reading →
MARIETTA, Ga. – Rising food and gasoline costs, plus a somewhat unstable job market, have families from all economic levels, including the more well-to-do, are looking harder than ever at value when shopping. Retailers from 7-Eleven to Walmart are finding … Continue reading →
Report underscores the growing importance of digital coupons to CPG companies as integral to their marketing efforts. Continue reading →
While still nascent, mobile couponing is becoming an increasingly effective way to bring people into the store and increase sales, according to InsightExpress. Click to read more…
