Maine’s venture capital fund invests $100K in Eliot digital marketing firm

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Posted By Whit Richardson On February 18, 2013 (7:08 pm) In Business, News, Portland ELIOT, Maine — Maine’s Small Enterprise Growth Fund, the state’s venture capital fund, has invested $100,000 in an Eliot-based business that offers digital marketing technology to the convenience store and retail gas industries. The company, Abierto Networks, “demonstrates the high growth potential and public benefit that the SEGF looks for in companies in Maine in which we invest,” Jayme Okma Lee, SEGF’s fund associate, said in a statement. “They show strong promise for sales growth and job creation. The company is an especially appealing SEGF investment …

Don’t Get Cut Out

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It’s not a matter of declining their calls. You intuitively understand the value inherent in the mobile space — after all, you’ve yet to see a teen or twentysomething self-serve a frozen carbonated beverage in your store without pausing at some point to deliver a text message. So the ability to push mobile offers to consumers and drive traffic to your store is one of great value.  The digital age has descended forcefully and non-participation is not an option. But as you sift through the offers for sending out mobile coupons — the many, any offers — understanding what you …

Abierto Networks Expands Office Space at Eliot, Maine Headquarters

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FOR IMMEDIATE RELEASE A year after moving its Headquarters location to Eliot, Abierto has doubled its office space to accommodate growth. Eliot, ME – September 1st, 2012 – Abierto Networks announced today that it has entered into a multi-year lease that will effectively double its office space for its Eliot, Maine headquarters location. “We are very pleased that we were able to secure additional, high-quality office space in our current building” said Rick Sales, president of Abierto Networks.  “Our company is growing, and we needed additional space for sales, marketing, engineering and support staff, in addition to meeting and lab …

Digital Menu Board Templates Now Part of Abierto Networks’ Media Center™ Digital Content Management Solution

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For Immediate Release Digital Menu Board Templates Now Part of Abierto Networks’ Media Center™ Digital Content Management Solution Media Center now supports Remotely Managed, Customizable Digital Menu Boards for Deli, Quick Service Restaurant and other Foodservice applications in Convenience Stores   Eliot, ME – August 15th, 2012 – Abierto Networks announced today that it has expanded its award-winning Digital Media Center Content Management Solution to support Digital Menu Board applications. “Compared to printed menus, Digital Menus invite more consumer attention and engagement by using High Definition images, product animation and highlighted specials” said Rick Sales, president of Abierto Networks. “Our …

Abierto Networks and Systech Corporation Announce SysLINK Modular Communications Gateway

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For Immediate Release Abierto Networks and Systech Corporation Announce SysLINK Modular Communications Gateway A fully integrated communications device with field-configurable hardware and software options, SysLINK is a revolutionary solution for retail communications   Eliot, ME and San Diego, CA – May 21st, 2012 – Abierto Networks and Systech Corporation announced today the introduction of the SysLINK Modular Communications Gateway.  SysLINK is a new family of products that integrate multiple communications platforms to meet the Internet connectivity, site controls and security needs of convenience store retail sites. In addition to its industry-leading IP Converter functionality, SysLINK incorporates a router, firewall and …

Abierto Networks Deploys Digital Media Center in the Cloud

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For Immediate Release Abierto Networks Deploys Digital Media Center in the Cloud Leveraging its Cloud Space at Amazon Web Services, Abierto deployed its new Digital Signage Host for increased scalability and redundancy of service. Eliot, ME – May 21st, 2012 – Abierto Networks announced today that it has successfully deployed its Digital Media CenterTM host to its own cloud space at Amazon Web Services (AWS). Abierto has been recently migrating all of its systems, and particularly the Marketing Technology Systems like Media Center, to the AWS cloud space. “The Cloud offers us great flexibility with highly scalable bandwidth and significant …

Abierto Networks’ Mobile Coupon Center Receives VeriFone Ruby Sapphire Certification

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FOR IMMEDIATE RELEASE Our industry-leading platform for creating, distributing and redeeming Mobile Coupons is accepted as a supported solution for use with Sapphire Mini Server in VeriFone POS applications. Eliot, ME – May 21st, 2012 – Abierto Networks announced today that Mobile Coupon CenterTM has been certified by VeriFone for use with its Ruby Sapphire POS in the convenience store industry. “Achieving VeriFone certification for Mobile Coupon CenterTM is a significant milestone for Abierto” said Rick Sales, President of Abierto Networks.  “A key component of our new Digital Marketing Platform, Mobile Coupon CenterTM allows retailers to create, manage, target, distribute, …

Study: In-store messaging is top reason shoppers buy items not on lists

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Study: In-store messaging is top reason shoppers buy items not on lists Despite a shopping list being a tool to stay on budget and eliminate unnecessary purchases, research shows that nine out of 10 shoppers still buy items not on their lists, according to The Checkout, an ongoing shopper behavior study conducted by The Integer Group and M/A/R/C Research. Of these shoppers who purchase off-list items, 66 percent say the reason was a sale or promotion, 30 percent say they found a coupon, and 23 percent say they simply wanted to pamper themselves. “Our data shows that 61 percent of …