FOR IMMEDIATE RELEASE
High-Impact Digital Menu Helps Consumers Learn More About New Menu Items and Seasonal Specials.
Eliot, ME – May 1st, 2014 – Abierto Networks announced today that its Award-Winning Digital Signage Platform has been deployed at selected Sheetz locations to help consumers learn more about the many delicious breakfast, lunch and dinner items available at their stores. The remotely and centrally managed network of Digital Menus play full-motion videos that educate and entertain consumers while exposing them to new products offerings, loyalty and brand information. Menu content also helps new consumers learn how to order food items from touch- screen order point terminals available at all stores.
Rick Sales, president of Abierto Networks stated “We are honored to have been selected by Sheetz to power their in-store digital marketing communications efforts with our technology platform. Abierto’s Digital Menu Solution delivers high-definition digital content, centralized remote menu management, outstanding performance and great economics. We are very excited to see our technology at work in their stores, helping them educate and motivate their consumers to try delicious new menu items.” George Medairy, Director Corporate IT at Sheetz, added “Abierto has been a great partner in this project. Their technology solution provides us with great functionality and their service is second to none.”
About Abierto Networks
Abierto Networks is a leading integrator and developer of Digital Technologies, specializing in High Speed Payments and Digital Marketing Solutions for the Convenience Foodservice Industries (convenience stores, quick service restaurants and supermarkets). Abierto’s Digital Marketing Platform integrates multiple marketing technologies, including high-impact digital signage and mobile loyalty & couponing solutions to create a seamless and effective marketing and advertising platform.
Established in 1952 in Altoona, Pennsylvania, Sheetz, Inc. is one of America’s fastest growing family-owned and operated convenience restaurant chains, with more than $6 billion in annual revenue and more than 15,000 employees. The company operates 466 locations throughout Pennsylvania, North Carolina, Maryland, Virginia, Ohio and West Virginia. Sheetz provides an award-winning menu of MTO® subs, sandwiches and salads, which are ordered through unique touch-screen order point terminals. Sheetz currently ranks on the Best Places to Work list in North Carolina, Ohio and Virginia, and has been on the list in Pennsylvania for ten consecutive years. All Sheetz convenience restaurants are open 24 hours a day, 365 days a year. For more information, visit www.sheetz.com.